ks. It has to tell your story.

<P>
Subjects Covered:

business

<P>

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<b>
Multi-Story Résumé, Higher Profile

 
</b>
<dir><dir>
<i>
<a href="http://www.businessweek.com/careers/content/feb2005/ca20050222_5064_ca009.htm">

BusinessWeek (USA)
</a>, </i> 
February  2005
</dir></dir>

<P>
Summary: <P>
Turn your life into short narrative tales of achievement -- and no one will dream of filing that job application in the trash.
<P>
We don't generally think of storytelling as a workplace activity. But it is. Often, the most successful salespeople are those who can tell a compelling story that resonates with the customer. In internal selling -- pitching an idea or a budget, for instance -- telling a story is likewise critical.
<P>
The human need for stories should be a vital clue to job-hunters, whose résumés often have as much dramatic punch as the back of a cereal box. Your résumé is your marketing brochure, folks. It has to tell your story.

<P>
Subjects Covered:

business

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